WELCOME TO THE 2021 POPPE CATTLE COMPANY BULL SALE IN FALLON, MONTANA. THIS IS OUR 28 TH YEAR OF DEVELOPING BULLS FOR THE BEEF INDUSTRY. THIS YEAR WILL BE OUR 16 TH ANNUAL SALE AND OUR 4 TH BULL SALE HELD IN FALLON, MONTNA. JAKE AND BREE HAVE BEEN SELLING BULLS WITH US FOR 13 YEARS NOW. IN THE FALL OF 2017, WE JOINED THEM IN MONTANA, COMBINING BOTH HERDS. IT HAS BEEN A GOOD TRANSITION TO BETTER CONCENTRATE ON OUR FAMILY OPERATION. SINCE THE EARLY 1990'S WE HAVE AGGRESSIVELY BEEN AI BREEDING THE HERD, USING THE UTMOST DISCIPLINE IN SIRE SELCTION. WE MAINTAIN A STRICT CRITERIA DURING OUR SEACH FOR OUTCROSS GENETICS THAT PREDICTABLY IMPROVE THE HERD. THE SEARCH FOR SUCH A GENETIC PACKAGE IS ONGOING THROUGHOUT THE YEAR. WE ALSO USE POPPE CATTLE COMPANY BULLS VIA AI. WE MAKE SEVERAL POTENTIALLY HIGH-IMPACT SIRES ANNUALLY. WE HAVE BEEN USING DNA TESTING SINCE IT’S AVAILABILITY AND ARE CURRENTLY USING THE IGENITYBEEF PROFILE, AN 18 TRAIT TEST. THERE ARE THREE SECTIONS INCLUDING MATERNAL, GROWTH ANDCARCASS. WE ALSO USE THE COAT COLOR, PARENTAGE AND BVD PI SCREENING. THE RANK PRODUCEDBY IGENITY IS A 1 – 10 SCORING SYSTEM. FOR BW, LOWER NUMBER DESIGNATES MORE CALVING EASE. FOR THE OTHER TRAITS, THE HIGHER NUMBER TRANSLATE TO A HIGH LEVEL OF THE TRAIT TESTED. EVERY YEAR THE RESULTS ARE HIGHLY ANTICIPATED. YOU WILL NOTICE THE DNA RESULTS ARE SOMEWHAT LOWER THAN LAST YEAR DUE TO THE USE OF 3 UNPROVEN YEARLING BULLS. DNA ALSO INCORPORATES ACCURACIES OF TRAITS MEASURED AND PERFORMANCE ACCOMPLISHED, SIMILAR TO EPDs. THESE 3 YOUNG SIRES IN 2-3 YEARS WILL IMPROVE ACCUARIES AND RAISE THEIR SCORING LEVELS BASED ON INCREASED PROGENY RESULTS. THE TEST THIS YEAR WAS HELPED OUT BY MILD TEMPERATURES THROUGHOUT THE 85 DAY PROCESS. THE OVERALL AVERAGE DAILY GAIN DURING THE TEST WAS 3.0 LBS, WHICH IS RIGHT ON TARGET. WE CONTINUE THE CULLING PROCESS THROUGHOUT THE TEST AND CERTAINLY AT THE CONCLUSION. I HAVE OFTEN SAID, WE TEST FOR SOUDNESS AND FERTILITY RATHER THAN TOO MUCH FLESH. A SUCCESSFUL TEST ALLOWS US TO MEASURE THE DIFFERENCES BETWEEN THE BULLS. THE END GOAL IS THE ABILITY TO DELIVER TO THE CUSTOMER, A HARDENED AND SOUND MOVING BULL, CAPABLE OF SUSTAINING HIS CONDITION THROUGH THE FIRST BREEDING SEASON. WHEN THEY ARE TURNED OUT ON GRASS, WE WANT THEM TO HOLD UP AND BREED AGGRESSIVELY. WE INVITE YOU TO TAKE ADVANTAGE OF THE PEN WRAP PROCEDURE AND GIVE SERIOUS THOUGHT TO YOUR SELECTION CRITERIA. ONE TYPE, ONE KIND IS A GREAT WAY TO BUILD A COWHERD AND MARKET YOUR CALVES. SHOULD YOU WANT TO TALK CATTLE BEFORE THE SALE, THE COFEE IS ALWAYSON ON AT THE RANCH OR GIVE US A CALL. WE'D LIKE TO HEAR FROM YOU. BEST REGARDS, VINCE POPPE POPPE CATTLE COMPANY

THE TERMS OF THE SALE ARE CASH OR CHECK, WITH PROPER ID. THE RIGHT OF PROPERTY SHALL NOT PASS UNTIL AFTER SETTLEMENT IS MADE. ALL SETTLEMENTS WILL BE MADE WITH THE CLERKS OF THE SALE IMMEDITAELY FOLLOWING THE CONCLUSION OF THE SALE AND BEFORE ANY CATTLE WILL BE RELEASED FROM THE FACILITY.